“The glory of paid search is hyper relevance and how absolutely data driven it is. If your goal is to be the best you can be at paid search then your path goes through this e-book.”
- Avinash Kaushik, Author: Web Analytics 2.0
- Avinash Kaushik, Author: Web Analytics 2.0
Free eBook - 21 Secret Truths of High Resolution PPC
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Ready for the Truth about PPC?This new eBook from ClickEquations provides you with 21 specific insights into how paid search really works and how you can manage your campaigns to deliver more conversions and higher revenues.
You'll learn new ways to build and optimize your accounts, make smarter bid decisions, and earn high click-through rates. Just to name a few.
This is not a beginners guide. It's a manifesto for the next generation of advanced PPC management.
In a progression through the 21 Secret Truths you'll find new revelations on:
- Using search queries
- Choosing keywords
- Organizing campaigns
- Setting match types
- Optimizing bids
- Writing text ads
- Designing landing pages
- Reading PPC reports
Fill Out The Form to Get Your Free Copy!
“The glory of paid search is hyper relevance and how absolutely data driven it is.If your goal is to be the best you can be at paid search then your path goes through this e-book.”
- Avinash Kaushik
Author: Web Analytics 2.0
About The Author
Craig Danuloff is the Founder and President of ClickEquations, Inc. He has written and spoken on paid search marketing, most recently at Search Marketing Expo (SMX) West in the Quality Score and Text Ad sessions. Craig has written over 2 dozen books, been profiled in Forbes magazine, featured on CNBC and founded iCat, one of the first ecommerce software companies.
ClickEquations is a complete paid search platform that helps large advertisers and agencies manage complex search campaigns more effectively and efficiently.
Craig Danuloff is the Founder and President of ClickEquations, Inc. He has written and spoken on paid search marketing, most recently at Search Marketing Expo (SMX) West in the Quality Score and Text Ad sessions. Craig has written over 2 dozen books, been profiled in Forbes magazine, featured on CNBC and founded iCat, one of the first ecommerce software companies.
ClickEquations is a complete paid search platform that helps large advertisers and agencies manage complex search campaigns more effectively and efficiently.
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You might also be interested in:
- Forrester Research's report, The New Paid Search Automation Landscape
- The summary blog post of the 21 Secret Truths of PPC
- The Advanced Guide to Improving Quality Score (white paper)
- Our free paid search videos and webinars
- The ClickEquations Blog
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